What is Scent Marketing?

Scent Marketing is a marketing practice where scents or aroma plays a major role in brand cognizance. By sensible and well-researched use of scents, brands can engage, remind, and retain their customers for longer periods. Scent Marketing is so powerful as the sense of smell is one of the most powerful sensory perceptions humans have.

Which companies use Scent Marketing?

Scent Marketing is widely used for Hospitality. It is so essential for them to create a personal touch. All major brands in the Hospitality Industry have their signature scents. Internationally, case studies on companies like Cinnabon have revealed the immense influence scent marketing has on their customers. In UAE market, scent marketing is used across segments and industries.

What are the products for Scent Marketing?

The products used for scent marketing varies based on the purpose, area, and budget. Large spaces, like a shopping mall or a hotel, will require diffusers that are connected to the HVAC system. Smaller spaces can have stand-alone or wall-mounted scent diffusers. Reed diffusers and candles also can be part of the scenting process. The important part is played by the scent oil that is used in the diffusers or candle.

What are the other names for Scent Marketing?

Scent Marketing is also called Fragrance Marketing. Sensory Marketing, Olfactory Marketing, and Aroma Marketing. All mean the same and involves the use of scents to market the brand.

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Leading Scent Marketing Company
Based in Dubai, UAE

WELCOME TO AROMA 24/7

Aroma 24/7 is the leading Scent Marketing Company in Dubai, UAE with a market presence in more than 20 countries around the world. Discover the unlimited possibilities of the use of scents. We can help you with everything about scent marketing, room fragrance systems, professional aroma marketing solutions, personal fragrances, air design, scent diffusers, as well as room air fresheners, and odor removal.

Being one of the experienced professional producers of scents and scent systems, we can present modern and functional scent systems and offer the possibility for scent creation as per your need.

Right Fragrance for your business/home

We will find the right fragrance, which meets your profile and explore how scent can change your ambiance and the business!

Scents are related to memory and can drive your emotions. Combined with an effective surrounding, scent can leave long-lasting impressions on people’s mind. It is proved that nearly 75% of our emotions are driven by smell.

Scent Marketing for airports and aircrafts

Whenever and wherever there is a closed space with limited scope for ventilation, there are higher chances of getting the air unpleasant. Airplanes are such a place …

Scents for office productivity

Increasing productivity and effectiveness is a universal, ever present challenging every owners or CEOs to overcome with, right?From team building exercises, yoga sessions, standing meetings

Scenting for Healthcare Industry

Aroma Scenting can bring-in positive changes to patients which in benefit your hospital business!
What comes to mind when you hear the word “hospital”? Do you feel that very distinctive smell …

EXPERIENCE THE ULTIMATE
SENSE OF LUXURY

Scent offers a powerful means of making services tangible. Smells are more quickly and strongly associated with memories than visual or audio cues because the smell is the only sense directly connected to the brain’s limbic system, which connects emotions and memories. AROMA 24/7 ensures to offer high-quality fine fragrances along with its most innovative and state of art designs diffusers.

Muhammed Shefique
Founder

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Leading Scent Marketing Company Based in Dubai, UAE